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FIS Alpine Ski World Cup Men - Kitzbüehl; Alpine Skiing; 2019
2019-01-27
Alpine Skiing
FIS Alpine Ski World Cup Men - Kitzbühel 2019

As the Official Partner and Timekeeper of the FIS, Longines was proud to provide its timekeeping expertise to the Hahnenkamm races in Kitzbühel this weekend, and to time the great victories of Dominik Paris (ITA) in the Downhill, Noël Clément (FRA) in the Slalom and Josef Ferstl (GER) in the Super G races.

Besides, the brand lent its support ot the Kitz-Charity Trophy, a race where professionnel skiers compete against celebrities on a section of the Streif piste, to the benefit of farming families in North, East and South Tyrol.

 
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Longines FEI Jumping World Cup Western European League - Amsterdam; Jumping; 2019
2019-01-27
Jumping
Longines FEI Jumping World Cup™ Western European League - Amsterdam

On 27 January 2019, Sweden’s rider Henrik von Eckermann on Toveks Mary Lou finished first at the Longines FEI Jumping World Cup competition in Amsterdam. Pius Schwitzer (CH) on Cortney Cox arrived second followed by Germany’s Daniel Deusser on Tobago Z. As the Title Partner, Official Timekeeper and Watch of the Longines FEI Jumping World Cup™ Western European League Series, the Swiss watchmaking brand Longines was proud to grant Henrik von Eckermann an elegant timepiece as a reward for his great win.

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Longines FEI Jumping World Cup North American League - Guadalajara; Jumping; 2019
2019-01-27
Jumping
Longines FEI Jumping World Cup™ North American League - Guadalajara

On 27 January 2019, Mexican rider Salvador Onate aboard Big Red took first place on home soil at the Longines FEI Jumping World Cup™ North American League at The Guadalajara Country Club. Spain’s Paola Amilibia on V.I.P. followed ahead of Simon Nizri (ISR) on D Amour From Second Life Z.  

 

On this occasion, the winner was granted with an elegant Longines timepiece as a reward for his great win. The Swiss watch brand is the Title Partner, Official Timekeeper and Watch of the Longines FEI Jumping World Cup™ North American League series.

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Aishwarya Rai Bachchan, Kuwait, boutique opening, first boutique in Kuwait
2019-01-24
Corporate
Longines inaugurates its first boutique in Kuwait in presence of Aishwarya Rai Bachchan

On Wednesday, Longines had the pleasure of inaugurating its new Kuwait boutique located in the renowned “The Avenues” mall. To celebrate this unique event, Longines Ambassador of Elegance Aishwarya Rai Bachchan honored us with her presence to cut the ribbon with Mr. Charles Villoz, Longines Vice President, Mr. Patrick Aoun, Longines Brand Manager Middle East and Mr. Ali Morad Behbehani, Behbehani Group President.

Considered by many as one of the world’s most beautiful women, the Bollywood superstar Aishwarya Rai Bachchan has embodied Longines’ slogan “Elegance is an Attitude” for 20 years. As in all times, she brought glamour and sophistication to this opening during which she was wearing a timepiece from the Longines Master Collection Blue Edition, featuring a sunray blue dial with diamonds indexes.

On this occasion, Longines Vice President Charles Villoz said: ”We are really proud to have opened our first boutique in Kuwait in this extraordinary venue. We are delighted to provide our customers with the opportunity to discover our various collections in an elegant environment reflecting Longines’ traditional values”

Besides, Behbehani Group President Ali Behbehani, declared: “Longines is highly appreciated in the Kuwaiti market marking the importance of opening up its very own boutique at The Avenues”. He added “We strive to offer our customers the best shopping experience in Kuwait”.

The new boutique is a contemporary interpretation of Longines’ traditional values and illustrates the brand’s innate ability to match elegance and innovation. Its crystal-clear facade provides an unobstructed view and illuminates the entire space. A dedicated corner will allow customers to discover The Longines Equestrian Collection illustrating the brand’s longstanding commitment to equestrian world.
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Longines Hahnenhkam Future Champions; Alpine Skiing; 2019
2019-01-24
Alpine Skiing
Longines Hahnenhkamm Future Champions
The Swiss watch brand Longines was proud to lend its name to the Longines Future Hahnenkamm Champions race organized by the Kitzbühel Ski-Club in the context of the FIS Alpine Ski World Cup. Made up of three girls and three boys, nine team from seven different countries (Austria, Croatia, Czech Republic, Germany, Liechtenstein, Slovenia and Switzerland) took part in this international event, which included a giant slalom and a slalom race on the same day. Team Austria 1 claimed the victory – ahead of Team Germany, second and Team Tirol, third – and were presented with elegant Longines timepieces.
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Longines World's Best Racehorse & Best Race 2018; Horse Racing; 2019
2019-01-23
Horse Racing
Longines World's Best Racehorse & Best Race 2018

On Wednesday January 23, Longines and its long-time Partner the International Federation of Horseracing Authorities (IFHA), were delighted to host the 2018 Longines World’s Best Racehorse and Longines World’s Best Horse Race Awards ceremony in London (GB). With an equal rating of 130, Winx and Cracksman were together declared the 2018 Longines World’s Best Racehorses.

 

Winx has been in the Top 10 of the Longines World’s Best Racehorse Rankings since 2015 and has been the highest rated filly/mare in the world since 2016. In 2018, she claimed overall top honours during a season that culminated in her becoming the only horse in history to win the Ladbrokes Cox Plate four times.

 

As co-winner, Cracksman impressed as well, with his trademark victory coming in the QIPCO Champion Stakes on British Champions Day at Ascot, where Longines is a Main Partner and the Official Timekeeper. The British runner was campaigned by the same connections as Golden Horn, the 2015 highest rated turf horse in the world. Cracksman’s jockey in 2018 was Frankie Dettori, who was named Longines World’s Best Jockey in 2018 as well as in 2015.

 

Accelerate, with a rating of 128, was honoured as the third-highest rated horse in the world during the ceremony, which was held for the first time at the iconic Landmark hotel in London. Accelerate was the dominant horse in America in 2018, and Longines was proud to time his great victory in the Breeder’s Cup Classic at Churchill Downs.

 

This classification is established by international handicappers according to the performance of the horses in top international races. Last year, American Thoroughbred Arrogate was named the 2017 Longines World’s Best Racehorse following his epic victories  in the Pegasus World Cup in Florida and the Dubai World Cup.

                                         

Today, the representatives of the three winning horses were presented with elegant Longines watches. The connections of Winx and Cracksman also received a replica of the Longines World’s Best Racehorse vase from IFHA representatives.%break%One ceremony, two awards

 

On this occasion, Longines and the IFHA were also delighted to celebrate the Qatar Prix de l’Arc de Triomphe as the 2018 Longines World’s Best Horse Race. Longines is proud to be the Official Partner and Official Timekeeper of this mythic race that takes place at the ParisLongchamp Racecourse, and attracts the best horses, breeders, trainers and owners from all over the world.

 

France Galop President Edouard de Rothschild was in London this Wednesday to accept the award. He was presented with an elegant Longines timepiece, a commemorative plate and a replica trophy representing a proud horse head. The first four finishers of the Qatar Prix de l’Arc de Triomphe in 2018 were Enable, Sea Of Class, Cloth Of Stars, and Waldgeist. The Arc also won the award last year and was the inaugural winner of the Longines World’s Best Horse Race Award in 2015.

 

The Longines World’s Best Horse Race Award recognizes the best-rated race of the highest-rated Group 1 international races as established by a panel of international handicappers. The ratings of the top four finishers in each race serve as basis for the assessment.

 

Longines and the IFHA: a long-term partnership and common values

 

Passionate about horse racing since more than a century, Longines is proud to be the Official Partner and Official Watch of the IFHA, and to lend its name to the Longines World’s Best Racehorse Rankings. The long-term partnership between Longines and the IFHA has seen the establishment of a prestigious set of awards aimed to honour the excellence of horseracing. The Longines World’s Best Racehorse and Horse Race Awards, the Longines and IFHA International Award of Merit and the Longines World’s Best Jockey Award respectively pay tribute to the racehorses, horse races, personalities, and jockeys who excel at the highest level of the sport.

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