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Aged of 22, he claimed his very first World Cup victory this season, in Beaver Creek (USA) in the discipline of Super G – and he has no intention to stop there.
Member of the Longines Family since the last season, Loïc Meillard is already a confirmed young talent in alpine skiing as he claimed the Longines Rising Ski Stars prize for the 2017/2018 FIS Alpine Ski World Cup at the age of 21.
Longines Conquest is the quintessential expression of the brand’s sporting elegance. Special attention went into the aesthetics of the bezel, the cabochon crown and the links. A subtle blend of performance and elegance, the Longines Conquest includes technical features that meet the requirements of the most demanding sportsmen and women. Both sober and sophisticated, these models are guaranteed to catch the eye at the most fashionable soirées as well as in the stands of prestigious horse races.
Longines’ long-lasting involvement in sports’ timekeeping started in 1878 with the first chronograph manufactured by Longines. Building on its in-house expertise, Longines gradually built a special relationship with the world of sport. It can count now many years of experience as a timekeeper for world championships in sport or as a partner of international sports federations.Longinestiming.com
As the Official Partner and Timekeeper of the FIS, Longines was proud to present the Top-3 skiers of the three races taking place this weekend in Wengen, with elegant Longines timepieces. On Friday, Austria’s Matthias Mayer won the Alpine Combined race, while Switzerland’s Beat Feuz claimed his third World Cup victory in Downhill (2012, 2018 and 2020) in front of an ecstatic home crowd on Sunday. Rounding off the weekend, Clément Noël from France won the Slalom event, marking his second victory in the discipline this season.
As the Official Partner of the International Ski Federation (FIS), Longines is proud to put its expertise in sports timekeeping to use in the realms of alpine skiing for the trials of the FIS Alpine Ski World Cup and the FIS Alpine World Ski Championships. In addition, the brand is looking forward to the performances of its Ambassador of Elegance, American skier Mikaela Shiffrin, as well as the members of the Longines Family, Switzerland’s Loïc and Mélanie Meillard, Marco Odermatt and France’s Matthieu Faivre.
On the occasion of 2019/2020 FIS Alpine Ski World Cup opening in Sölden, Austria, Longines presented the two Official Watches of the season, the Conquest V.H.P. “Very High Precision” in lady and The latter, in a diameter of 41 mm, displays a silver dial, while the former, in 36mm, features a mother-of-pearl dial set with diamonds. Both are equipped with equipped with an exclusive movement renowned for its high degree of precision for an analog watch (± 5 s/yr) and its ability to reset its hands after an impact or exposure to a magnetic field. These attractive features are completed by a very long battery life and a perpetual calendar.
Longines, in keeping with its desire to promote the next generation of athletes, will again lend its support to the Longines Future Hahnenkamm Champions race, to be held in January in Kitzbühel on the eve of the legendary World Cup stage. The race is a team event in two legs for promising young skiers aged under 16 years old. It provides a platform for upcoming skiers to partake in alpine ski sport at a competitive level.
Furthermore, the brand will award the Longines Rising Ski Stars prize, which goes to the top female skier under 21 and the top male skier under 23 during the FIS World Cup season. Winners will receive a Longines watch, a trophy and a cheque at the end of the season, which will wrap up in Cortina d’Ampezzo, Italy, in March 2020.
In the context of the FIS Alpine Ski World Cup Finals, of which Longines is the Official Timekeeper, the Swiss watch brand was delighted to present the Longines Rising Ski Stars prizes today in Soldeu, Andorra. This title, which rewards the best female skier under the age of 21 and the best male skier under the age of 23 in the FIS Alpine Ski World Cup overall standings for the season, was awarded to Slovenia’s Meta Hrovat and France’s Clément Noël.
Two-time slalom winner at the FIS Junior World Championships in 2018 and 2019, Meta Hrovat ended her third FIS Alpine Ski World Cup season with four top-10 results in the disciplines of slalom and giant slalom, while Clément Noël has achieved his best results in the circuit this season, claiming three slalom victories, in Wengen, Kitzbühel and Soldeu. Both talented athletes received a Longines watch, a trophy, as well as a cheque from Longines Vice President, Charles Villoz.
This celebration was held today, following the prize giving ceremony for the overall winners of the 2018/2019 FIS Alpine Ski World Cup, a title defended by Longines Ambassador of Elegance Mikaela Shiffrin and Marcel Hirscher, who received an elegant timepiece to mark their outstanding performance.
After a 17-year FIS Alpine Ski World Cup career, Norwegian ski champion Aksel Lund Svindal took part in his very last race today at the FIS Alpine World Ski Championships Are 2019, finishing second in the much-anticipated Downhill race.
Personifying Longines’ sporting elegance since 2007, Aksel Lund Svindal completed 386 FIS Alpine Ski World Cup races to date and celebrated 36 victories. His greatest achievements include winning the 2006/07 and 2008/09 FIS Alpine Ski World Cup overall titles, claiming five gold medals at the FIS Alpine World Ski Championships and Olympic gold in the 2010 Super-G and downhill gold at the 2018 Winter Olympics in Pyeongchang.Over the course of his career, Aksel Lund Svindal has shown remarkable resilience, as he was able to make successful comebacks following his severe injuries, and notably his spectacular crash at Kitzbühel in 2016.
As the Official Partner and Timekeeper of the FIS, Longines was proud to provide its timekeeping expertise to the Hahnenkamm races in Kitzbühel this weekend, and to time the great victories of Dominik Paris (ITA) in the Downhill, Noël Clément (FRA) in the Slalom and Josef Ferstl (GER) in the Super G races.Besides, the brand lent its support ot the Kitz-Charity Trophy, a race where professionnel skiers compete against celebrities on a section of the Streif piste, to the benefit of farming families in North, East and South Tyrol.
The legendary Lauberhorn race in Wengen is the oldest and perhaps the most difficult of the classic races to win. Longines was proud to be part of this world-class event as its Official Partner and Timekeeper and to present an elegant timepiece to the winners of the three trials of the weekend: Austria’s Marco Schwarz (alpine combined) and Vincent Kriechmayr (downhill), as well as France’s Clément Noël (slalom).